Ah, memories. Like the corners of my mind. I came across a news article about an attorney who is experiencing the sting of a footnote by an appellate court, and it reminded me of my own footnote experience. First, my experience. In one of my more bizarre cases, I represented a small business in…
Category: Attorneys
Niches Make Riches – How a $5 Site Can Add $100,000 to Your Income
If you’ve been a regular reader here, then you know the heart of my law firm marketing is Internet marketing. Incredibly, I still occasionally get push-back from some attorneys who are doing just fine with no Internet marketing whatsoever, and can’t imagine why I go down that road. I know one attorney in particular…
Another Benefit of Content-Based, Niche Marketing
I scored a hat trick this morning, and I wanted to share the experience with you. At the risk of sounding all lah dee dah and altruistic, I did not get into law for the money. If you read my profile page, you’ll see the motivation to go to law school was a conflation* of…
A Heartfelt Thank You for the #1 Law Firm Marketing Book on Amazon
One year ago today my e-book on law firm marketing, How to Create a Big, Fat Pipeline of New Clients for Your Law Firm in Just 10 Days, appeared on Amazon, and shot straight to number one among all the books in that category. It occasionally drifts down a spot or two, but for the…
It’s Your Time to Shine, Juke Box Hero
In a town without a name, in a heavy downpour Thought he passed his own shadow, by the backstage door Like a trip through the past, to that day in the rain And that one guitar, made his whole life change – “Juke Box Hero” by Mick Jones (Foreigner) At the risk of sounding grandiose…
Does Starting Your Own Law Firm Have to be a Lonely Experience?
I happened across an article entitled Thinking of Going Solo? Think Carefully, published on the American Bar Association website by an attorney named Jennifer Ator. It is important to read the introductory paragraph, because Ms. Ator specifically confirms that starting your own firm can be a wonderful thing, and states that once her friends “eventually…
New York Busts 19 Companies for Fake On-Line Reviews
Bloomberg Businessweek published a great article on Tuesday, discussing fake Yelp reviews, following a sting operation in New York, designed to catch businesses engaging in the process. Referring to the process as “astroturfing”, the article details the sting by the New York State Attorney General. The AG set up a fake yogurt shop in Brooklyn,…
Unhappiest Job in America: Associate Attorney
The website CareerBliss.com has compiled a list of the happiest and unhappiest jobs in America, and found that associate attorney is the absolute worst. Based on a survey of 65,000 employees, which examined such factors as relationship with boss, work environment, job resources, compensation, daily tasks and control over work, associate attorney rated just 2.89…
Damning With Faint Praise – The Ongoing Saga of Bell v. Igal Feibush
Can’t a guy get a few minutes to enjoy his victory? As discussed in greater detail here, we forged an important precedent as regards the application of Penal Code § 496(c). Our client loaned the defendant $202,500 that was never repaid, and in addition to suing for breach of contract and fraud, I added…
If You Lie Down With Dogs You Wake Up With Fleas — Rule #1 for a Satisfying Law Practice
My book on starting your own firm is oh so close to publication, and a call from opposing counsel today reminded me of the ramifications of violating Rule 1 from that book. Rule 1 is a lesson they never teach in law school; one that many attorneys never learn. In civil litigation, no one is…