Another “man am I glad I had the sense to start my own firm” story. I remember late in my second year of law school, when every one was looking for summer associate positions. Unless the practice has changed since the days of yore when I was attended law school, law students try to find…
Author: Aaron Morris
The Entertaining Use of “Buy Me A Coffee”
My discovery of Buy Me A Coffee. My partner and I both donate an inordinate amount of time speaking to callers and responding to emails. These are not clients or even potential clients. Rather, the calls involve the same legal situations that are presented to us over and over, given our practice areas. If a…
Dealing with clients who are convinced, “They are up to something.”
I remember all those many years ago when starting my firm, that I felt like I had to act like the big firm I had come from, which included having a receptionist to answer the phone. I thought it appeared unprofessional for an attorney to answer their own phone. Turns out, clients love that…
Using the HP e-Print Feature at Your Law Office
NOTE: Hard to believe I originally posted this article seven years ago, but I checked and this great printer – the Hp Envy 120 – is still available on Amazon, through third-party sellers. I ended up with two of these, I liked the form factor so much, but ultimately replaced the one in the conference…
Organize Your Chrome Bookmarks to Save Time
I have long been annoyed by one of my morning rituals, because I knew there was a better way to proceed, if I would just take the time to figure out how to organize my Chrome bookmarks. The ritual. There are a couple of things I like to check in the morning. First, I like…
Proofreading Documents by Having Them Read to You — Natural Reader Review
I don’t quite understand the phenomenon. I find great tools, use them for awhile, and then they somehow fall out of my mental toolbox. This is a tool that I used extensively for some time for proofreading documents, and only recently rediscovered it when I came across my own review article. I’ve started using it…
Should You Charge for Consultations?
When meeting with clients, should you charge for consultations? After implementing the law firm marketing plan contained in Big Fat Pipeline, the calls will start pouring in, and the issue of whether you should charge for client consultations will immediately arise. The answer to that question will turn on your individual circumstances and goals,…
Use Your Laptop or Television as a Second Monitor with Windows 10
You may not be aware (as evidenced by the number of hardware devices I see being sold that do the same thing), Windows 10 has the ability to mirror your screen to any other Windows 10 computer, as well as other devices compatible with the Miracast standard. It’s a easy, free way to add…
How to Earn Money on the Side Selling Guns and Methamphetamine
For attorneys who have not yet applied the marketing techniques set forth in How to Create a Big, Fat Pipeline of New Clients, making a buck can be a hard slog. But according to a federal grand jury indictment, one enterprising Orange County attorney found a way to earn some extra income with a…
Shooting Law Marketing Video with an iPhone
The iPhone has an amazing video camera, but just clicking record may not produce a high-quality image. Here are some tips for shooting better-looking video using an iPhone. Source: wistia.com As much as I’d like to add video to my marketing mix, I have the perfect face for radio, as they say. Perhaps I…